SBI Japan needed a new high‑frequency trading (HFT) platform that could keep up with ultra‑fast markets while fitting seamlessly into traders’ existing mental models and workflows. As the lead UX designer, I partnered with domain SMEs, business stakeholders, and front‑ and back‑end engineers to translate dense functional requirements into a performant, trader‑friendly interface.

Traders were operating within a "patchwork" environment—using legacy tools alongside custom scripts that were fast but incredibly brittle. As the desk scaled, this inconsistency became a liability.
The core tension: The UI needed to surface massive volumes of streaming market data and support rapid-fire order entry, all while minimizing cognitive load. If a trader has to squint to find a risk indicator during a market spike, the design has failed.
Key Constraints:

Since I wasn’t a career trader, I started with an intentional immersion phase where I shadowed live trading sessions to map out decision-making under high-pressure market conditions.
From this research, I established three Experience Principles that governed every design decision:
I restructured the layout around the trader’s mental timeline: Market Scan → Opportunity Identification → Order Entry → Monitoring.
